PPC05 Apr 2008 02:32 pm

A few nights ago I setup 4 new campaigns with Google AdWords.

I was already using Yahoo Search Marketing. I decided to also start with AdWords for two reasons: Firstly, AdWords lets you put minimum bids lower than $0.10. Secondly, I feel Google does more to combat click fraud and provide quality traffic.

Anyway, I use to not want to use PPC advertising because I did not like to spend so much money on advertising. However, I changed my mind about 6 months ago when I tested them out. For one, they did a lot better than I realized. I guess the advertising does so well because the traffic they send is very targeted. They send you people who are genuinely interested in your website, assuming you choose relevant keywords and make appropriate ads in your PPC campaign.

You can set the maximize price you’ll pay for clicks as low as $0.10 on Yahoo. You can set it even lower on Google AdWords. (Though, popular keywords will be inactive unless you bid a certain amount.) If your internet business model does not allow you to spend much on advertising per visitor, then you can just bid low amounts on long tail keywords.

The way I see it is this: If you do not make more than $0.10 per visitor on average, then your website is not monetized well enough which is probably due to it being a poor website.

If you have a good enough website, then users who are introduced to it will come back more often and will spread the word about your website. So, you can pay more to introduce people to your website if your website is better. Also, you may need to monetize your website better in other ways. For example, depending on your internet business model, you may need a better product line, better sales pages, or better ad placement.

If you think your website is not good enough yet, then start improving it and monetizing it better. If you think it is good enough already, then I highly recommend you sign up for AdWords and start by bidding very low amounts. You can set your budget as low as you want, so you can try AdWords without spending too much. So why not try it out?



Business Discussion03 Apr 2008 11:16 pm

Starting or expanding a small business requires funding. You can get funding by using Small Business Loans, such as the ones offered by EZUnsecured.com.

EZUnsecured.com is a helpful website which lets you apply for credit cards, loans or lines of credit. They even offer quick, unsecured loans that do not require collateral.

You can use loans from EZUnsecured.com to consolidate debt, to start a small business, or to expand your business if you already have one.

What I like about EZUnsecured is that they provide loans without excessive requirements or obstacles. You do not need collateral. You do not need tax returns. You do not need to show them a business plan. You do not need UCC filings. They use your credit history and business financials to make decisions.

I believe they work with multiple lenders, so that is probably why there are able to get loans to people so easily.

Their website is straight-forward and easy to use. They have an FAQ on their website which you can use to get answers to your questions. Also, they offer many different ways to contact them if you want. They publish their email address, mailing address, phone number, and fax number on their website. They also have an online contact form you can use. Making it so convenient to contact them is a sign of a reputable company with good customer service.

Link Popularity & Backlinks03 Apr 2008 10:53 pm

Here is a tip for building links. Check to see your competitors backlinks.

Most major search engines let you search to see some or all of the web-pages that they have indexed as linking to a certain other website or web-page. For example, preforming the search “link:website.com” on Google or Yahoo will return a list of web-pages that link to pages on website.com.

First, check to see where your competitors get links. Then see if you can get links from the same websites or using a similar method. For example, you might come across niche directories that link to your competitors website that will allow you to submit links. You can also email the webmasters linking to your competitor and ask them to link to you. That will work most effectively if your website is actually better than your competitor’s website.

However it happened, websites that are linking to your competitor’s website are likely to have a way for you to get a link from them to your website.

What do you think?

Business Discussion02 Apr 2008 10:41 pm

If you are trying to start a business, you may have a lot of trouble if you have bad credit. Bad credit makes it hard to get loans and credit cards. Luckily, badcreditoffers.com is a great site for people with bad credit. It features information about both bad credit loans and bad credit credit cards.

Their website has specific information about many types of loans, such as home loans, auto loans and personal loans. They also have helpful information about getting your credit report and improving your credit.

Another great thing about badcreditoffers.com is that it is free to use.

Starting Up02 Apr 2008 09:42 pm

It takes a lot of hard work, time and effort to build a successful internet business. Any sort of “get rich quick” scheme is almost certainly a scam.

Anyway, let me give a basic explanation of how to create a successful internet business. You have to build a profitable business model. Do not worry about making the big bucks at first. Worry about creating a profitable business model. By creating a profitable business model, I mainly mean that you need to make more in revenue per visitor than you spend on maintaining your website and advertising per visitor.

The main factor is how much you make per visitor versus how much you have to pay per visitor. You will have to pay more per visitor if you need them to be more targeted and if the field is competitive. Your revenue per visitor is easy to find, and is going to be most affected by your conversion rates and how much you get paid per conversion.

If you have a great product, you will probably be able to make a profitable business model. Another major factor is the competitiveness of the niche or market. If other companies are offering alternatives to your product, then that will increase the costs of marketing by increasing the competition.

If your website is content-based, like this one, then your main product is the content. You will be paid by advertisers, but whether or not your website is successful will be mostly dependent on whether or not your publishing good enough content to keep visitors coming back for more.

What do you think?

Business Discussion02 Apr 2008 01:04 am

While running an internet business or any business that uses computers, you will sometimes have the need for computer repair. Fast-teks is a company that offers affordable on-site computer services.

Fast-teks offers fast, reliable and high-quality service. If you are having problems with your network or computer, they will come and help you repair it. They also offer other computer and IT services.

Their website contains information explaining their services. It also has an 800 number.

Blogging02 Apr 2008 12:44 am

If you want to add a blog to your website but don’t have the time to blog, considering offering your users to blog on your website. You can setup a blog and allow one or more other people to be contributers. Depending on your niche, you can probably find some people who will want to do this for free.

Many people like to blog just to blog. They would like the chance just to have the audience. For example, consider all the people who freely posts blogs on blogspot.com or the other free blog websites.

You could essentially offer a free blog service, like blogspot, but for blogs specifically about the topic of your website.

It’s just an idea, but it can help a lot if you want the benefits of having a blog on your website without putting in the time and effort to post blogs.

Business Discussion31 Mar 2008 03:02 pm

You know I like to post about cool websites that I find because they can act us demonstrations of what makes a website good and just because they are cool. Buywithcoupons.com is a nifty website offering free coupons and coupon codes.

Whenever you plan on buying anything, you can check to see if they have any applicable coupons.

Also, you can look through their available coupons. And you can see the new coupons by subscribing to their RSS feed. That way you can see if there are any coupons that you may be able to use.

Coupons are very helpful, especially for those of us who like to save money and get great deals.

Link Popularity & Backlinks31 Mar 2008 02:44 pm

Today I will tell you about a great way to get great backlinks. It is guest blogging.

Guest blogging is when a blogger has you make a post on their blog. Generally, if they are not paying you money to do it, they will let you include a link back to your website.

Guest blogging will get you good links from good blogs. These links can bring you traffic and improve your rankings in the search engines.

If you know what you are talking about, even popular bloggers will be happy to let you post a guest blog. If the blog owner does not already know you, the blog owner will probably judge you based on your website. Additionally, the value of promoting your website is based on how good the website is. So, before guest blogging, you want to make sure you have a great website with great content.

Guest blogging will help you improve your reputation and expand your audience. For it to be effective, you need to make a great, original blog post. Additionally, it is probably best if the blog and the blog post are both relevant in some way to your website.

What do you think?

Business Discussion30 Mar 2008 10:49 pm

If your internet business is successful, a time may come when you want to reward yourself for your success by buying yourself a car. You can get a Car Loan online from Bestleadinglenders.com.

They are unique because loan requests are quickly processed online. Also, they do not have application fees. The online form is quick and easy to use.

You can get loans for new cars as well as used cars. Personally, I prefer used cars because they are more affordable and they do not lose value as quickly. But you can choose whatever is best for you.

Even if you have bad credit, you can get a car loan. In fact, by getting a car loan and making your payments on time, you can improve your credit.

Domain Names30 Mar 2008 10:22 pm

If you have had a domain name for long, then you have probably received mailings trying to get you to transfer your domain name. I want to warn you to be careful before renewing or transferring your domain name.

There are some companies who send out these mails to your mailing address, not just your email. In the mailings, they will try to make it seem like you just need to renew your domain name. In reality, you probably do not need to renew your domain name; they are just trying to fool you into switching to them as your domain registrar. Generally, I have noticed they charge about two or three times the going rate per year for domain names.

It’s a trick! Don’t get fooled into switching to an expensive registrar.

Of course, you do need to renew your domain name before it expires. But you can do that through your registrar, and generally you will do it online not through snail mail.

What do you think?

Business Discussion30 Mar 2008 12:48 am

Running an internet business may mean that you have to make frequent international calls. You may also have to make international calls for personal reasons. Luckily, Pinshark.com offers international calling cards at affordable rates.

They have a wide selection of different prepaid phone cards. You can get good rates to call all over the world. They have cards for calls to Asia, Europe, Africa, Latin America and the Middle East.

You can pay with credit card right on their website. They also have a guide for buying phone cards on their website, so you can use that if you need help. They also have a list of country codes which is helpful.

Overall, it’s a useful website for people who need prepaid phone cards.

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