Today I am happy to tell you about Word Hugger–an innovative website that lets sells pages on their website based on words as a micro-investment. Basically, you can buy a word which will give you a page by that name on the website. For example, if you chose the word elephant, you would get the page www.wordhugger.com/elephant.

These pages can be used for many purposes. You can make money by offering services or displaying ads on the page. You can also use the page to promote a business of your own. It can work as an investment, because you can resell the word later on.

The trick is to find a good word related to your purposes. For example, if you were trying to promote a business of yours, you would want to buy a word related to your business. Of course, the more people claim words, the less those words will be available. This in turn means that those who claim good words quickly will likely find that the word increases in value as the availability begins to run out. This is analogous to the value of good short .com domains.

Yet another great aspect, Word Hugger donates 50% of its profits to Kiva, which supports entrepreneurs in developing countries by offering them loans.

I think Word Hugger is a great business model.