by Tiffany Sutton
While I love Craigslist and Backpage.com, you’ll notice that people tend to trash them out by abusing their free advertising. Don’t be one of those people. The people who own these sites didn’t design them with this in mind. They are a free public service and it’s not okay to take advantage of them. One ad here and there is fine. With Backpage.com, you have to do a sponsored ad to be seen and their fees are quite reasonable. But, do not make them your only form of advertising. When you overuse “free advertising” it makes you look inexperienced and gives off the impression that you aren’t making any money.
My advice is to keep the free stuff to a minimum. With free forms of advertising, you sometimes get what you paid for. Instead, invest in featured ads that will keep you at the top of the page or at least in a top 10 list of revolving ads. Something where your ad will be seen! This is where your own research and creativity comes into play. You are only limited by your own ability to think outside the box. Classified ads can be your friend if you utilize the ones that get you exposure. That entails spending a little money.
Print ads are also great. Know that you get a much better deal by going with a statewide newspaper than you do with one local paper. Think about it. Do you want the entire state to see your ad, or just the people in your city? It’s about the same price either way, you just have to be smart about it. Keep in mind that the people that work for the newspaper are on commission. Make sure you aren’t paying for bold print or borders that you may or may not want. Their prices are NOT etched in stone, so tell them what you’re willing to spend and most of the time they will work with you. Also ask if you can get a better price by paying for a month of weekly ads upfront? Most newspapers offer something like this.
About The Author: Tiffany Sutton is the webmaster and owner of http://theworkplacesucks.com/. She has a successful Internet home business and ahe has helped several new online business owners get started. For a FREE Internet Home Business Ebook that tells The Truth About Working At Home, visit her website.